How To Choose The Right Stock For Real Estate Postcards
Friday, June 13th, 2008How To Choose The Right Stock For Real Estate Postcards
Stock? Paper? Varnish? All this printing lingo is driving me nuts! If your like most other Realtors you could use some advice on how to choose the right stock & varnish to get the most bang for your buck. Confused about paper/stock, then this article is for you.
Who’s Your Development?
In his new book “Who’s Your City?” author Richard Florida — who brought us the 2002 national best-seller “The Rise of the Creative Class” — argues that not only is the choice of where to live the most important decision someone can make, but those who match their interests and personalities to specific cities tend to find the best-matched careers, spouses and friends. Frankly, I think this concept should be marketing catnip for homebuilders, allowing them to leverage these ideas (and roadmap included in the book), arm themselves with increasingly sophisticated demographic data and decide, both for their companies and their buyers, exactly ‘Who’s Your Development?’
Real Estate Marketing - Cultivating Internet Prospects into Clients
Cultivating the contacts captured is the key to real estate marketing via the internet… follow-up. Most real estate agents have a quality site with inbound traffic. Most agents offer the MLS, and most agents have a guest book. But most agents lack follow-up. Most agent fail to utilize tools such as a contact management system to keep in touch with real estate leads.